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We strive to deliver outstanding products, services, and experiences
at every touch-point and
guest interaction. We value your business and, most importantly, your
loyalty. We recognize that privacy is an important issue. This Internet
Privacy Policy demonstrates our commitment to assuring a strong
and meaningful customer relationship, and addresses questions about
the type of personal information we collect on our websites, the third
parties with whom we might share such information, and how you can
review or change the personal information you provide to us when
creating "profiles" on our websites.
On our websites we collect information that you voluntarily provide
in order for us to provide services and products, process reservations
and other transactions you request, and provide customer service. We
may also use the personal information we collect for other business
purposes such as to better understand customer needs, enhance
relationships, make appropriate offers, or facilitate third party
offers we feel will be of interest to you.
More detail about the personal information we collect and the collection
of information through web technologies such as "cookies," is described
below in the section called "Categories of Information We Collect." More
information about the third parties with whom we may share your personal
information is described below in the section called "Sharing Personal
Information Collected on our Websites."
Additional information about the terms of use of our websites is available
in our Site Usage Agreement.
This Internet Privacy Policy applies only to the personal information
that is collected on those public websites where we post this policy
(i.e. not information collected elsewhere).
Categories of Information We Collect...
Making Reservations: When you make a reservation or purchase a
vacation package we will request your name and address information along
with other information to assist with your reservation and stay such as
credit card number, date of arrival/departure, member number, frequent
flyer or partner program affiliation, and room preferences.
Hotel, Airline and Rental Car Packages: By selecting a package, you
may conveniently book airfare and rental cars along with your stay. If you
choose to do so, we will collect the information described above in
connection with the reservation, as well as the names of the other
travelers, their frequent flyer numbers, the age of the driver of the
rental car, and the three-digit code that appears on the back of your
credit card. The packager, air, car and other service providers are
third parties that have separate privacy practices.
Requests for Information When you request additional information
related to our services or properties, we will request your name and
contact information such as street address, phone number, and email
address.
Sweepstakes and Contests On occasion, we conduct sweepstakes
and contests that offer the opportunity to win prizes. Each sweepstakes
has its own terms and conditions. Some sweepstakes require you to
choose to enter and for others you will be entered automatically if
certain elements described in the sweepstakes terms and conditions
are met (e.g., making a reservation with a certain credit card). As
part of entering a sweepstakes, certain personally identifiable
information such as name and email address may be required.
Planning Meetings and Events If you are interested in obtaining
more information about meeting and event planning, we may request your
name and contact information such as street address, phone number, and
email address. You may also create a profile to allow you to submit
all of your group or meeting requests and receive a fast and consolidated
response, including rate and availability information. Your profile will
be automatically saved and accessible by using a self-selected password. Your
meeting and event specifications can be saved, copied, modified, or
printed for future use. If you create a profile, we may request more
information about your organization, such as organization name, annual
budget for events, number of events you sponsor per year, date of
event, number of guests, and number of guest rooms required. You may
access and review the information you provided to us at the time of
registration by clicking on "my profile" and entering your user name
and password.
Contacting Us by Email with Questions or Comments When you send us an
email from one of our sites, we may retain information such as the
content, your email address, our response, and the text of any
follow-up questions you may have. We may use this information, for
example, to measure how effectively we address customer concerns
online, to personalize your experience, and to continuously improve
our service to you.
Electronic Postcards and Forwarding to Friends From time to
time our websites may offer a feature that allows you to send an
electronic postcard or otherwise share a message with a friend. If
you choose to do so, we will ask you for your name and email
address, and the recipient's name and email address, along with
the text of any message you choose to include.
Online Surveys Occasionally, we may conduct online surveys
to better understand the effectiveness of our websites. Your
participation in these surveys is voluntary. Information collected
by us when you participate in a survey may include name, street
address and email address.
Employment If you choose to apply for employment online, you
will be required to provide your name, street address, telephone
number, email address and the name of the college you attended. You
will also be asked to provide the schedule you are available to
work, your Social Security Number, your desired rate of pay, whether
you can submit proof of legal right to work in the U.S., whether
you are of a legal age to serve alcoholic beverages in the applicable
state; and whether you are eligible to receive any permits or licenses
required by law. You will also have the opportunity to attach your
resume into our electronic form. You will be asked to provide your
email address if you choose to be notified of future openings.
Franchise Information If you are interested in obtaining more
information about franchise opportunities, we may collect your name
and contact information such as street address, phone number, and
email address; information about your specific interest such as
brand, type of ownership, etc.; and information about your property
type such as current ownership, size of parcel, location of parcel, number
of rooms, height limitation, and time frame for planning or acquiring.
Collection of Information Through Web Technologies...
We may automatically track and collect your IP address, domain server, the
type of computer and type of web browser you are using and use "cookies" to
(i) customize content specific to your interests, (ii) ensure that you do
not see the same advertisement repeatedly, and (iii) store your password
so you do not have to re-enter it each time you use the sites. Some of the
websites operated on our behalf are hosted and managed by other companies
who may track and collect this information.
What are Cookies?
- "Cookies" are pieces of electronic information (specifically, a string of text) that
your browser and your operating system store on your hard drive for record-keeping purposes.
- Cookies can store a user's ID and password, personalize home pages, identify which parts of a
site have been visited or keep track of previous selections or purchases.
- Cookies can enhance the user's visit.
- The use of cookies is an industry standard-you'll find they are used by most major commercial websites.
How We Issue and Use Cookies.
- We issue and use cookies to enhance your visit and the services we offer on the sites. The sites
consist of thousands of pages of content. We want you to be able to find the information and offers
that interest you, as quickly and easily as possible. The use of cookie technology helps us to achieve
that objective.
- We issue and use cookies to keep track of the areas of the sites which interest our visitors most.
In doing so, we can determine areas of the sites that are most popular and those that are not. Many
improvements and updates to the sites are based on such data as total number of visitors and pages viewed.
This information is most easily tracked with cookies.
- Visitors to the sites who accept cookies may be presented with targeted messages, offers and ads on
the site and via email that we believe would be of value, based on observed preferences.
- If you have registered as a member of the sites and accept cookies, we can tailor your use to your
personal preferences, and it is easier and faster to take advantage of the sites' benefits.
- If you have submitted your email address, you may receive targeted messages we believe you will find
of value. Remember, you may request to be removed from your email subscription lists.
Your Choice to Accept or Deny Cookies You can choose whether to accept or deny
cookies; your browser on your computer is often initially set to accept cookies. However, you
can choose to deny cookies and continue browsing the sites.
Keep in mind that your choice to accept or deny a cookie is different from your
choice to accept/deny email messages.
Sharing Personal Information Collected on our Websites...
We may share personal information among our Companies, owners and operators of our franchised
and managed hotels. We may also share information with select third parties who
offer goods or services we think may be of interest to you. From time to time we may partner with other companies
to provide co-sponsored or co-branded promotions, products and services and may share your information with our
co-sponsor. For example, we may co-sponsor some sweepstakes or contests on our site with other companies or we
may provide prizes for sweepstakes and contests sponsored by other companies. If you enter one of these
sweepstakes or contests, we may share your information with our co-sponsor or the third party sponsor. When you
use a credit card to purchase goods or services, we may share your information with the credit card company. Use of
shared information is subject to third parties' policies.
We rely on service providers to help us deliver products and services, such as administering the frequent guest programs, offering products and services, providing services in
connection with our websites including airline and rental car packages, communicating news and delivering promotional
materials via email and direct mail, processing credit card transactions, and administering sweepstakes and surveys.
During the course of our business, we may also share aggregated demographic and statistical information that
is not personally identifiable.
Business Transfers
In the event that this company merges with or is acquired by another
legal entity, the personal information collected by our company may be transferred to that other legal entity as
an asset.
Legal Requirements
Our company will disclose personally identifiable
information without your permission when we believe in good faith that
such disclosure is required by law, or is necessary or desirable to
investigate or protect against harmful activities to guests, visitors, employees, or others, or
to property (including this site).
Third Party Websites...
We do not control and shall not be responsible for the collection of
personal information by third party websites, including websites owned
or controlled by franchises, third party owners or managers of hotel
properties, hotel room distributors, or
websites not controlled or authorized by our company. Third party websites
that are accessed through links on our websites have separate privacy
practices. We have no responsibility or liability for the practices and
policies implemented by third parties on their websites. Third party
websites may have received permission from our company to use logos
or trademarks but will not offer a link to this Internet Privacy Policy. You may
contact them directly to ask questions about their privacy practices and policies.
If you enter or choose to leave our websites (including those of our advertisers, content providers, vendors, independent
hotels, affiliates and partners), your visits to those sites are not covered
by this Internet Privacy Policy.
Internet Privacy Policy Changes...
In the future, we may make changes to this Internet Privacy Policy. The
revised Internet Privacy Policy will be displayed via a link on this website
so that you will know what types of information we gather and the categories
of third parties with whom we may share the information.
Effective Date...
This Internet Privacy Policy is effective as of July 1, 2004.
Special Notification for California Residents...
Individual customers who reside in California and have provided their personal
information to the our company may request information about our
disclosures of certain categories of personal information to third parties for
their direct marketing purposes. Such requests must be submitted to us at
the following address: Carnel Valley Ranch, One Old Ranch Road, Carmel, CA 93923. Within thirty days of receiving
such a request, we will provide a list of the categories of personal information
disclosed to third parties for third-party direct marketing purposes during the
immediately preceding calendar year, along with the names and addresses of these
third parties. This request may be made no more than once per calendar year. We
reserve our right not to respond to requests submitted other than to the address
specified in this paragraph.
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